As the makers of beautifully scented clean body washes and body lotions, we get asked this a lot. Yes, it’s great that our products bear the same stunning scents as our award-winning fine fragrances. And yes, those fragrances are considered “clean,” and there’s something of a general understanding of what that means and why it’s important. (TL;dr: Clean fragrance is made without preservatives or certain types of musks, and generally produced and packaged in a way that minimizes harm to the environment.)
But when we say our body care products are clean, what are we really saying? We spoke with Mary Berry, the founder and CEO of The Goodkind Co—the Austin-based company that collaborated with us on our washes and lotions—to find out. Here’s what she told us.
We love our Redwood-inspired fragrance, Sandara, and it turns out you do, too—the scent has been one of our bestsellers since we introduced it last year. In fact, some of you even begged us (politely!) to turn it into something you could rub all over your body. Well, your wish, our command and all that: Sandara body wash and lotion are finally here, with the same meditative scent, crafted by the same amazing perfumer, Gino Percontino.
To find out how he did it, we… asked him how he did it. Keep reading to find out what he told us—including why he says Sandara is “sexy in a new way.”
Gino Percontino is the craftsman behind Añoranza, inspired by the Havana that exists only in a dream. And indeed, that’s how it exists for Gino—he has never been to the Cuban capital, though he has spent plenty of time in the Caribbean, experience that helped inspire his execution of that ethereal concept. The end result is stunning: floral and fresh, somehow reminiscent of mojitos and the salt of the sea and sensual nights spent dancing on cobblestone streets…
We wanted to hear how he did it. Gino was kind enough to give us a little of his time. Keep reading to see what he told us, including how his research for Añoranza included a little trespassing, and why it was like bottling paradise.
“I could stare at myself all day.”
So jokes Timothy Reed Murphy, after some phone issues have us FaceTiming for our interview. That said, who could blame him? The guy surfs and models, and has the looks for both. Those two things alone made him a great choice to embody the spirit of our new surf-inspired S.C. 59 fragrance in our photo shoot, but Timothy is more than the proverbial pretty face: He also devotes his time to surf therapy, helping both special needs children and wounded veterans get on the water. We asked him about his important work, and how he came to surf in the first place, over FaceTime as he walked from Whole Foods to his new home in Venice Beach.
Here’s what he told us.
Like the ocean itself, Clara Settje contains multitudes. Just peep her Instagram bio: “Rock Climber | Lazy Yogini | Doula | Surfer.” And oh yeah, she models, too, having spent the past 12 years globetrotting for countless campaigns and editorial shoots. This multihyphenate resume made her a perfect pick for our S.C. 59 photo shoot, given how the scent also escapes easy definition—it’s surf-inspired, yes, but in a modern way, with an amber-y finish that evokes the feeling of sun on skin. Clara has that sunkissed look, and it’s one she earned the old-fashioned way: by spending her time riding the waves.
We asked her how she got into surfing, and how she makes time for her varied pursuits. Here’s what she told us.
We have a long history with perfumer Nathalie Benareau. She made three of our first six scents, and has now made two of the three scents we’ve introduced since launch. In addition, she translated three of those scents into candles, and four of those scents (and counting!) into body care products. We love her, she loves us, it’s a wonderful partnership.
And yet, our newest scent might be the best fit yet. It’s S.C. 59, a scent inspired by the bold and daring surf clubs of the 1950s, who took a rough-and-tumble approach to riding the waves at a time before surfing went commercial. (Think Dick Dale’s careening guitar work instead of the Beach Boys’ soothing harmonies.) It turns out, Nathalie surfs—or used to, anyway, in her early 20s.
So how did the former surfer make the ultimate surf scent? We asked her—and so much more—below.
Our admiration for Annie Jackson knows no bounds. She’s the co-founder and COO of Credo Beauty, where she has essentially redefined clean beauty for a new generation through the brand’s pioneering approach to retail, both online and off. (Not to brag, but you can find our products on Credo’s real and virtual shelves.) Before that, she helped build Sephora’s U.S. presence from the ground up.
That’s why we asked her to curate a Sample Set of her favorite scents, which you can find right here. (You’ll never guess which one reminds her of “a badass with a sharp tongue”—specifically, her grandmother.) While we had her, we made sure to ask her how she does it, why she does it, and how she overcame the many challenges that face anyone brave enough to start a business from scratch.
Read her answers after the jump.Read More
Every season, we ask someone we admire to curate a Sample Set of her favorite scents. This time around, we invited Tsh Oxenreider—the author and voice of The Art of Simple, a blog and podcast about living well and ignoring the rest—to give us her picks, which you can get here.
While we had her, we also had to ask Tsh how she does it. And by “it” we mean write, edit, podcast, travel, raise three children, and just plain live the life we see / hear / read about in her work. (She does it all from Georgetown, Texas, a stone’s throw away from our hometown of Austin.)
Read what she told us after the jump.
Welcome to the latest in our series of conversations with people we admire. Our latest gracious subject? Our adviser Jessica Hendricks Yee—the founder of The Brave Collection, a line of jewelry that’s made in Cambodia and raises money to fight human trafficking. (You can see some of the collection in our shoot for our new Sandara fragrance.) In our conversation, she shares what inspires her, her favorite scent memories, and her 91-year-old grandma’s key to longevity. She also gives us the scoop on her next big project. (Hint: it involves jewelry). Check it out below.
Welcome to the latest in our series of interviews with people we admire. Kevin Fink is one of those people. He’s the man behind Emmer & Rye, one of the best restaurants in our hometown of Austin, Texas, if not the country. (Just ask Bon Appetit or Food & Wine or any number of publications singing its praises.)
What makes it so good? Much of it comes from Kevin’s mindful approach to food, which he honed at such iconic spots as Noma and The French Laundry. Everything he does he does with purpose, whether it’s exclusively using whole animals or buying heritage grains. These things ensure the food tastes better, sure, but they’re also the right thing to do—things that support the community, reduce waste, foster relationships with farmers and growers. We aim for a similar approach with our fragrances and candles, and that’s why we asked Kevin to host a special scent dinner when we launched last year.
We caught up with Kevin recently, and he was as busy as ever. He and his wife had their first child, a baby boy, this fall. And soon, he will open Henbit, a restaurant that brings the same mindful approach to food as Emmer & Rye, but for a more casual diner. (It will open at Fareground, an upcoming marketplace in downtown Austin.) As you might expect, Fink is deeply thoughtful and considerate, precise with how he speaks, occasionally cutting himself off mid-sentence to layer on a new idea, as if hurrying to match the pace of his own thoughts. We just tried our best to keep up.