No journey to Cuba is complete without a rich cup of coffee, which is why we included a subtle note of it in our new, Havana-inspired fragrance, Añoranza.
And it’s not just any note. Keep reading to learn more about it…Read More
Our tenth and newest fragrance, Añoranza, conjures the Havana of our dreams (and, we hope, yours), thanks to a pair of unique flowers, each of which embodies our Cuban inspiration in its own way. One is literally the national flower of Cuba. The other is an unusual jasmine that our perfumer discovered while trespassing in the Caribbean. (That’s a whole other story.)
Keep reading to discover the amazing backstory behind these two special flowers.Read More
As you know, we make every effort to ensure our ingredients are responsibly sourced, and safe for your skin and for the planet we all call home.
That’s why we’re thrilled to tell you about the bourbon vetiver inside our newest scent, Añoranza. It’s an ultra-rare ingredient that essentially disappeared in the ‘80s. Basically, cheaper (if inferior) vetivers came along, and that was that.Read More
We have a long history with perfumer Nathalie Benareau. She made three of our first six scents, and has now made two of the three scents we’ve introduced since launch. In addition, she translated three of those scents into candles, and four of those scents (and counting!) into body care products. We love her, she loves us, it’s a wonderful partnership.
And yet, our newest scent might be the best fit yet. It’s S.C. 59, a scent inspired by the bold and daring surf clubs of the 1950s, who took a rough-and-tumble approach to riding the waves at a time before surfing went commercial. (Think Dick Dale’s careening guitar work instead of the Beach Boys’ soothing harmonies.) It turns out, Nathalie surfs—or used to, anyway, in her early 20s.
So how did the former surfer make the ultimate surf scent? We asked her—and so much more—below.Read More
Art is a fascinating thing. To depict a beautiful natural setting like the beach, you might use synthetic paints created in a faraway lab, on a canvas made with cotton grown halfway around the world.
Same deal with fragrance. To evoke the fresh feeling of a day on the waves, for example, you can’t just drive to the beach and bottle up a bit of ocean, a bit of sand, and a bit of the sea-scented air that’s all around you. Instead, you—or rather, our surfing perfumer, Nathalie Benareau—use all the tools in your toolbox to craft a scent, S.C. 59, that somehow evokes a totally unrelated scene, like a wizard concocting a potion.
To learn how she did it, with the help of one unexpected ingredient, keep reading.
While S.C. 59 itself has notes of mint, lemon zest, orange flower and amber, those notes are powered by an array of ingredients, including ginger. But this isn’t just any ginger—it hails from Madagascar, where Nathalie herself discovered it while on a trip with her employer (and our partner), Symrise. It’s both rare and exclusive, which is just one of many reasons why you won’t find another scent—surf-inspired or otherwise—like S.C. 59.
So what makes this one special? Let Nathalie explain it. “Ginger can be soapy, but the one we have is super clean and fresh,” she says. This in turn helps produce the clean, fresh feeling you get while wearing S.C. 59.
Oh, and you know how we were saying earlier that sometimes art relies on elements that have nothing to do with its source? Well, sometimes there’s a nice bit of coincidence, too. It turns out that the island nation of Madagascar is a popular spot for, you guessed it: surfing.
Our admiration for Annie Jackson knows no bounds. She’s the co-founder and COO of Credo Beauty, where she has essentially redefined clean beauty for a new generation through the brand’s pioneering approach to retail, both online and off. (Not to brag, but you can find our products on Credo’s real and virtual shelves.) Before that, she helped build Sephora’s U.S. presence from the ground up.
That’s why we asked her to curate a Sample Set of her favorite scents, which you can find right here. (You’ll never guess which one reminds her of “a badass with a sharp tongue”—specifically, her grandmother.) While we had her, we made sure to ask her how she does it, why she does it, and how she overcame the many challenges that face anyone brave enough to start a business from scratch.
Read her answers after the jump.Read More
Perhaps you noticed this tidbit in our recent interview with perfumer Nathalie Benareau, regarding our newest fragrance, Améline: “In our palette we have this specific rose that no one else has,” she told us. This unique and exclusive ingredient is a special rose absolute that was created by our partners at Symrise, where Nathalie crafted Améline.
Suffice it to say there’s a story behind it. After the jump, we share that story…
Our newest fragrance, Améline, is not your grandmother’s rose perfume. Like femininity itself, this rose has been updated for the modern era. In the case of our fragrance, that means adding hints of sandalwood, patchouli and sparkling Italian bergamot, even a little violet, for a resulting scent that’s fresh and floral, earthy and watery. All to make a scent that embodies both Old World style and 21st century womanhood, and channels classic French style filtered through an American lens.
We spoke with the perfumer, Nathalie Benareau—a thoroughly modern French woman who now resides in America—to find out how she did it.
It seemed like a good idea at the time: Take some of our fine fragrances, and make candles from their scents. After all, if you love the way something smells on your skin throughout the day, why not perfume the air with it, too. Easy, right? Well, in the immortal words of the Brad Pitt film Moneyball, it’s incredibly hard.
Fortunately, we had the incredibly talented perfumer Nathalie Benareau to help us, and she made it seem effortless. In roughly two months, she took her original scents from Hanami, Olmsted & Vaux and Hepcat, and translated them into Annica, Claremont and Howl, respectively. “This guy I love to work with is very knowledgeable, and he gave me a few ideas on what to use,” she says. “I called him in and he said ‘Augh! These people who try to turn fragrance into a candle. It never works!’ [Laughs.] But it does if you do it the right way.”
We couldn’t agree more. We spoke with Nathalie to learn just what the right way entails.
We’ve long been admirers of Made Safe, the country’s leading organization dedicated to helping you make informed decisions about what products to bring inside your home. In fact, we’re one of their official Supporter Brands, which is part of why we want to pass along this cool piece of news.